Hello, I'm Yue Zhang,
a Product Designer at Primary.

I work to simplify complex problems
and bring people happiness.

Color Stories | Primary

Envisioned a new way to shop for clothes on a web page. Increased conversion rate by 63%.

UX/UI DESIGN | E-COMMERCE

Email templates | Primary

Designed and built Shopify email templates.

EMAIL DESIGN & BUILDING | STYLE GUIDE | E-COMMERCE

Admin UI - Color Management

Redesigned admin panel to help merchandising improve work efficiency in managing colors.

UX/UI DESIGN | ADMIN UI

Size filter | Primary

Crafted a simple size filter from scratch.

UX/UI DESIGN | USABILITY TESTING | E-COMMERCE

Class managing | Etomon

Designed an easy-to-use class managing page in 7 days.

UX/UI DESIGN | E-LEARNING

My Artbook

A mobile app for art museum visitors to discover hidden stories, keep wonderful memories, and share happy moments.

UX/UI DESIGN | MOBILE APP

Blade

A VR game that teaches real movements in Chinese swordplay.

UX DESIGN | VR GAME